The heap of Smart devices and mobile applications is ever growing. With developments of smart washing machines, smart refrigerators and even wearable mobile devices like smart glasses and smart watches. It is almost certain that these trends involve more mobile apps. Additionally, the abandonment of mobile web to mobile applications has taken the world by storm.
In the United States, approximately 86% of the time spent on smartphones involves mobile apps instead of surfing the mobile Web. According to Flurry (a leading specialist in mobile applications analytics) users spend on average two hours and 42 minutes a day using smartphones or tablets.
The emergence from mobile web to mobile apps is coming at no surprise as your target audience has been converting over to an increased smartphone use (refer to Where is your audience). Recently, with all these new mobile app developments major companies have been buying apps that help deal with app overload. For example, Yahoo brought Aviate and Twitter bought Cover. Both these apps automatically find a user's most frequently accessed apps and make them readily available on the home screen so they're not lost on the phone.
A Mobile appsplosion is on it’s way and it’s going to be a big one.